by Hélène Bury | Jun 30, 2026 | Press, Trends
Change management alone won’t drive data adoption. AI personas will. In an op-ed published by Journal du Net, our CEO explains why traditional change management falls short and highlights the critical role of AI-powered personas in accelerating data adoption and...
by Hélène Bury | Oct 30, 2025 | Press, Trends
In an opinion piece published in Focus RH, Azzeddine Bendjebbour, President and Founder of Suadeo, reminds us that data only has value when it is put at the service of action. How can organizations foster ownership of their data assets to empower business teams to act...
by Hélène Bury | Feb 21, 2025 | Press, Trends
Too often, the use of data in companies stops at its analysis, leaving aside the crucial stage: the activation of levers of action. Effective decision-making is not limited to the observation of indicators. It must allow, in real time, to understand all the parameters...
